The Time-wasting Tactics Online Service Businesses do: And What To Do Instead

The Time-wasting Tactics Online Service Businesses do: And What To Do Instead

People usually focus on: → Content Tactics → Hacks & trends, → Best platform Practices … I believe this is an absolute waste of TIME for an Online Business owner who does most of their own market... ...more

Spicy Opinions

October 25, 20242 min read

Unrealistic Standards & Expectations in the Content World

Unrealistic Standards & Expectations in the Content World

Obsessing Over & Overthinking the 1 IG post you posted, IS LIKE …. Obsessing over the 1 Squat you did two weeks ago, and get annoyed that you haven’t seen the result yet. REMEMBER: Results come... ...more

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October 25, 20241 min read

To Give Or Not To Give: Why am I giving away my Best Stuff for FREE?

To Give Or Not To Give: Why am I giving away my Best Stuff for FREE?

NOTHING in this world is “free”. Let’s start there. 🤡 And I’ll show you in a second. People who don’t come from a marketing background are often not aware of HOW EXPENSIVE data, traffic, and leads... ...more

Spicy Opinions

October 25, 20241 min read

Let’s talk about MONEY 🤑 and Social Proof in your Content

Let’s talk about MONEY 🤑 and Social Proof in your Content

Let’s talk about MONEY 🤑 and Social Proof in your Content There are 2 types of viewpoints when it comes to showcasing social proof in the B2B market (small businesses). *Sidenote: Social proof is ... ...more

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October 25, 20241 min read

True or False: "PAIN POINT CONTENT IS OUT - It only attracts victim-mentality buyers” 🥵

True or False: "PAIN POINT CONTENT IS OUT - It only attracts victim-mentality buyers” 🥵

PAIN or NO PAIN… That is the question. I always find it fascinating to read through people’s opinions about Content Strategy – because THERE ARE A LOT OF OPINIONS out there. ...more

Spicy Opinions

October 25, 20242 min read

WHY I DON’T JUMP ON CONTENT TRENDS 👀

WHY I DON’T JUMP ON CONTENT TRENDS 👀

My feed is ALWAYS flooded with people recreating “trending/viral content”. 👉From a Marketing Strategy Perspective, I get it. Trying to ride the wave to reach a wider audience (which often works) ... ...more

Spicy Opinions

October 25, 20241 min read